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We create impactful digital experiences

We combine thoughtful design with modern technology to build digital systems that help brands grow.

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Websites are just the beginning

We design and build for outcomes, aligning strategy, interface design, development, and digital systems from day one. Our work connects brand clarity, conversion-focused UX, clean engineering, automation, and AI-ready infrastructure for clinics, med spas, biotech teams, and high-trust brands ready to grow. Founder-led since 2011, LERWS helps teams move faster with websites and systems that feel premium, perform clearly, and scale without unnecessary complexity.

A luxury digital presence for a premier aesthetics and wellness clinic in Tampa, Florida — balancing clinical precision with modern elegance.
Lumera – A luxury digital presence for a premier aesthetics and wellness clinic in Tampa, Florida, balancing clinical precision with modern elegance.
A science-forward digital presence for a biotech company pioneering genome and cell-based therapies. HelixWell blends complex innovation with human stories to build trust and inspire hope.
Helixwell – A science-forward digital presence for a biotech company pioneering genome and cell-based therapies. HelixWell blends complex innovation with human stories to build trust and inspire hope.
A refined, science-backed skincare experience presented through a minimal digital interface. Vella blends clinical precision with effortless beauty to create a confident, modern brand presence.
Vella – A refined, science-backed skincare experience presented through a minimal digital interface. Vella blends clinical precision with effortless beauty to create a confident, modern brand presence.
A bold, editorial digital experience for a next-gen eyewear brand inspired by street culture and high fashion — made for those who treat frames as part of their signature.
Futureframe – A bold, editorial digital experience for a next-gen eyewear brand inspired by street culture and high fashion, made for those who treat frames as part of their signature.
A clean, clinical eCommerce platform for a modern telehealth brand focused on individualized weight loss backed by medical professionals.
Veluna – A clean, clinical web experience for a modern telehealth brand focused on individualized weight-loss care backed by medical professionals.
A custom-built dashboard interface and brand identity for a facilities management platform built around clarity, collaboration, and control.
Zenova – A custom-built dashboard interface and brand identity for a facilities management platform built around clarity, collaboration, and control.
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Services

Four connected service areas, shaped to move from strategy through launch with one founder-led partner.

Branding

Identity systems, positioning, and message clarity built to create trust before a single click.

Strategy Identity Messaging

UI/UX Design

Conversion-minded interfaces and product flows that feel premium, intuitive, and easy to scale.

UX flows UI systems Landing pages

Web Development

Fast, clean, maintainable websites and CMS builds designed to support growth, search, and operational clarity.

Frontend CMS Integrations

Mobile Development

Mobile experiences and app builds shaped around usability, retention, and reliable real-world performance.

App UX iOS Android

Edson was great in responding to my requests. The job was excellent and fast. I highly recommend this company.

Get to know us
Working from a cafe
Edson in a suit by the water
Edson working at a desk
Studio cat wearing a small hat
Family moment in the LERWS office
Founder portrait

Questions and Answers

How long does it take to get started?

Most projects start with a discovery call and a quick review of your goals, current site, and timeline. Once the scope is clear, kickoff can usually happen within a week.

What is your typical working process?

We start with strategy and requirements, then move through structure, design, development, testing, and launch. The goal is to keep each step clear, practical, and tied to the business outcome.

Do you handle branding, UI/UX, web, and mobile?

Yes. LERWS can support one focused part of a project or handle the full path from brand clarity and interface design through website, CMS, and app-focused builds.

Can you improve an existing website instead of starting over?

Yes. If the foundation is worth keeping, we can audit what exists, clean up the experience, improve performance, update visuals, and fix the parts that are holding the site back.

How do projects get priced?

Pricing depends on scope, timeline, content needs, integrations, and how much design or development is required. After discovery, you get a clear proposal with the recommended path.

Will the site be easy to update after launch?

When a CMS is part of the scope, the site is built so key content can be edited without touching code. We also keep the structure maintainable so future changes are not painful.

Do you provide support after launch?

Yes. Post-launch support can include fixes, updates, performance checks, content changes, and ongoing improvements as your business grows.

What do you need to estimate a project?

Send your goals, current URL if you have one, examples you like, timeline, must-have features, and any systems the project needs to connect with. If those details are not ready yet, we can help define them.